Mirumi - Emotional Intelligence Voice and Motion Plush Mini Toy Robot

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This product is in the development phase, and a firm pre-order has been opened to support the developer Yukai Engineering. If you want to be the first owner in the world of the Mirumi Touch-Sensitive Plush Toy Robot with Emotional Artificial Intelligence, supported by Dinossi, you must place a pre-order.

Our first deliveries worldwide will begin as of July 2026.

Users who cannot place a pre-order will be able to access confirmed stocks as of June 2027.

You should hurry to own the Mirumi Toys, which will be produced in limited quantities, before anyone else and not miss the limited pre-order stock.

ATTENTION: YOU CANNOT CHOOSE THE COLOR OF YOUR PRE-ORDER PRODUCT. YOUR COLOR PREFERENCE WILL BE ASKED WHEN YOUR ORDER IS ABOUT TO BE SHIPPED TO YOU.

What is Mirumi?

Sound and Touch Responsive Robot Accessory: Mirumi

Mirumi is not just an accessory, but a little robot friend that helps reduce the user's stress.

Developed by Yukai Engineering, Mirumi is introduced as a furry mini robot bag charm that responds to sound and touch. Going beyond being a fashion accessory, Mirumi is positioned as a "feeling" companion.

Mirumi, brought to life by Yukai Engineering, which specializes in "lifestyle robots," resembles a mix of a small yeti, an owl, and a Sesame Street character. The expression on its face is described as a "Gen-Z look," referring to today's youth. Its arms can tightly wrap around most bag straps, umbrella handles, belt loops, or straps; its size is small enough to be comfortably held in hand. Its outer surface is covered with a soft and furry material in pastel pink, gray, and beige tones, reminiscent of a teddy bear.

A curious glance, a small spark of happiness

The main feature that makes Mirumi different is its interaction with movement. Motors inside its body allow it to tilt and turn its head. These movements are based on three main inputs: touch, sound, and internal actions. The sensor on its head detects when the user strokes it; two separate sound sensors detect nearby conversations or noises. Thanks to the neck motor, Mirumi can look up, sometimes avoiding eye contact and then turning back, giving the impression that it is observing its surroundings.

Behind Mirumi’s seemingly spontaneous behaviors is a special algorithm developed by Yukai Engineering. This system, fueled by experience in social robots, selects motor movements without repetition to ensure the reactions appear natural. The algorithm also triggers "random behaviors," allowing Mirumi to move on its own even without external stimuli. Mirumi does not have a screen; it expresses its emotions only through physical gestures such as nodding, tilting, and turning its head, conveying excitement or interest.

Powered by an internal rechargeable battery, Mirumi is charged via a Type-C port on its back. For low battery status, a "natural" signal has been designed: after a long day, Mirumi slowly starts to nod its head as if tired.

This little robot, aware of its surroundings and turning to look, aims to create an unexpected moment of joy when its shy gaze meets the user, like a baby suddenly looking at you on a crowded train. Moreover, Mirumi aims not only to make its owner happy but also those around; for example, when attached to your backpack, turning to look at someone behind you on the train can become a pleasant surprise for the other person.